Follow in Your Footsteps: Will Your Son or Daughter Join You In Insurance?

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childhood daisy growth depicting blooming seed of possibility, opportunities and growth in the insurance industryThis Thursday, April 24 is Take Our Daughters and Sons to Work Day. Will your son or daughter follow you into the insurance profession? As this year’s theme states, plant a seed with promise for the future, and they just might. 

Every parent wants his or her children to find a rewarding and stable career with job security. And as many insurance professionals can attest, a career in insurance can offer just that, as well as satisfaction in helping policyholders in their time of need. 

Industry professionals are well aware of the growing demand for talent in the insurance industry. In the coming years, insurance job opportunities will not only be prevalent, but significant. The latest statistics, released earlier this month, estimate that 26,000 insurance jobs will need filled in the state of Ohio alone by the year 2020. 

Opportunities abound for students, young professionals, veterans and career-changers, with career paths that vary by skill sets and interests. So whether or not your child’s path leads them to a career in insurance, it is worth broaching the subject. Insurance just might be in their career path come graduation day!

How could you spark an interest and help them explore pathway possibilities in insurance this Thursday? 

Allow Them to Shadow Areas of Interest

After hearing your stories and job insights firsthand, your son or daughter may already have a budding interest in insurance. If so, convincing them to tag along and see what it’s really all about may not be much of a challenge.

But, for some, mom or dad’s area of specialty may not be seen as a “cool” one. If this is the case, find out what does interest them job-wise. Do any of the following align with skill sets your child is already developing? 


Find out what sparks your child’s curiosity, then do a little research. Speak to professionals in your organization ahead of time and explore suggested options.

Learn about the many insurance career pathways, their duties and responsibilities, and assess which one(s) best align with your son or daughter’s interests. When they join you for Take Our Daughters and Sons to Work Day, highlight these roles and how they work to help your organization grow and succeed.

Find a Way to Give Them a Role

The best way to grow a passion is to find a way to get them involved in a mission—make them a part of its success. As you discover what might interest your child most, see if there’s a way to them get involved, even if it is just for the day.

Companies may need with smaller tasks. Instead of passing these off to a department intern, explore ways of offering them to the shadowing sons and daughters this Thursday.

Give Them Connections to Continue the Conversation

Brief your son or daughter on the basics of networking, and help them make their most rock star impression:


  • Dress for success
  • Practice a strong (but not too strong) handshake
  • Exude confidence
  • Bring questions and talking points

Bottom line—encourage them to be professional and attentive, gathering as much value from the experience as possible. Once on site, make introductions, particularly to those in positions of particular interest.

At the end of the day is through, ask your son or daughter about it. If an interest is conveyed, encourage them to follow up with your colleagues, by  email or informational interviews. 

Careers are built on relationships, and you never know where a quick conversation could lead a few years down the line. Give them access to the people and insights needed. Water the seed of their budding career and see where it grows!

Will you and your children take part in Take Our Daughters and Sons to Work Day? Share your plans in the comment section below.

Image Source: martinak15 under Creative Commons Attribution 2.0 Generic

insurance career survey to showcase pathway possibilities


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